How long does it last?: Awkward Peach says it lasts from 1-5 washes and The Big Pink lasts from 2-10 washes. BUT my hair felt luxuriously soft and perfumed, without any chemical smell. Following this thought, the dye didn’t really affect my roots at all, which means it definitely won’t work on darker hair. I only have highlights versus the complete bleach job that the brand recommends before using their dyes, so although I loved the result, I didn’t achieve the vibrancy shown on the packaging. Unsure whether Awkward Peach added anything to the mix, but I got a lovely warm pink. Initial thoughts?: LOVE IT! I love it so much that I’m thinking of making this permanent. Make sure you rinse out thoroughly.ĭoes it stain?: It worryingly stained my hands and forehead, but came off pretty easily with a quick scrub with soap ![]() ![]() Messy?: Didn’t stain my shower, but left the faintest pink shadow on my sheets when I went to bed. The instructions state that you wash your hair, apply the dye when still wet, let it sit for thirty minutes and then wash out. But does it live up to its stylish reputation?Įasy?: Yes. I bought one bottle of Bleach London’s Awkward Peach and one bottle of The Big Pink for £12.50 from, for a rose-gold vibe. However, after reading a few scathing reviews I became determined to decide for myself if Bleach London was nothing more than a trendy aesthetic. I’ve been keen to try Bleach London hair dye for a while: it’s vegan, cruelty-free, and has a visually pleasing Instagram account that I’ve been following since I was thirteen years old. ![]() Sitting in our houses, direly in need of both a morale boost and simply something to do, what better time to enact “The Lipstick Effect” to its full potential and indulge in a potentially fabulous (and potentially disastrous) hair transformation? Certainly, as we all try not to lose it during this lockdown, the urge to coddle oneself becomes more irresistible the longer this pandemic continues. “The Lipstick Effect” is the notion that during times of societal crisis, individuals seek to spend money on small indulgences or affordable luxuries to treat themselves.
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